Wednesday 22 January 2020

Importance of Logo

What is Logo?

Logo is a graphic mark or a symbol used to aid and promote public identification and recognition.

In simple terms, It is a design that represents some organisation most of the time.

There are many companies that can be identified just by its logo such as Apple, Pepsi, Nike etc. Logo is the first impression of any organisation in today's world.


















That is why Steve Jobs had spend huge money in just making of 'NEXT' logo because it's identifies the organisation.

Designing a good logo often requires involvement from a marketing team teaming with the graphic design studio. Before a logo is designed, there must be a clear definition of the concept and values of the brand as well as understanding of the consumer or target group.

A Logo can be static or dynamic and even some companies use to change the graphics of logo in festivals to wish the public in their own ways.

Logos and their design may be protected by copyright, via various intellectual property organisations worldwide which make available application procedures to register a design to give it protection at law.

Today, I will also represent my own Logo with you all and really it takes to go through 50 of designs to finalize it.

Here it is:



Thats all for today!



2 comments:

  1. Share your views on how will you safeguard this/any logo from being used by a competitor or any person.

    ReplyDelete
  2. You just have to copyright it for legal protection then if anyone copies it you can take legal action against them.

    ReplyDelete

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